Services

your fractional amazon team

We're not just an outsourced execution team for day-to-day Amazon management. We layer in Director-level strategy to guide your Amazon growth, balancing the greater needs of the business with the unique opportunities Amazon provides.

Should Amazon be a sales channel, acquisition channel, or brand awareness channel? Is it less profitable than D2C? Is it worth sacrificing bottom-line to utilize FBA (Prime)? Will it simply lead to a "race to the bottom" with pricing? Will my products just be knocked off by Chinese sellers?
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If these are your questions, WorkshopAmz is ready to partner with you!

Full Channel Management

Min. Engagement: 12 months

Channel Integration Strategy
Search Ads Management (PPC)
Amazon Channel Strategy
Display Advertising Management (DSP)
Listing Search Optimization (SEO)
Shopify to Amazon Expansion
Listing Conversion Optimization (CRO)
SKU Rationalization
CAC, LTV, & Profitability Analysis
Account Health & Maintenance
Inventory & Sales Projections
Regular Business Reviews

consulting & Project services

The following options are perfect if you have enough resources to manage day-to-day Amazon activities but you need expert strategic direction.

Amazon Launch Project

Engagement: 3 months

Launch Strategy
Ad Campaigns built
SEO copy for all listings
Vine enrollment for reviews
Infographics and A+
Inventory forecasting
Assignment of internal Amazon resource

Ads Only Engagement

Min. Engagement: 6 months

Campaign restructure
SPA, SBA, SD campaign types
Bid and Budget management
SEO recommendations
Keyword targeting optimization
Biweekly reporting

Listing Optimization

Min. Engagement: None

Keyword Research and Strategy
A+ Content
SEO and AEO copywriting
Store optimization
Optimize infographics

Account Diagnosis + Action Plan

Audit & Plan Delivered in 2-4 Weeks

SEO & CRO Audit
Advertising Audit
CAC, LTV, & Profitability Analysis
Account Healthy & Maintenance
Market Analysis
6-month Action Plan for Next Steps

WorkshopAmz